Attention all CEOs, MDs & Founders

What if you could achieve your big business goals without feeling stressed by finance?

Imagine how fantastic it would feel to finally understand finance better, so you can make informed strategic decisions that move the dial on performance.

My free, weekly newsletter The Sum Up will help you understand baffling finance concepts, so you can get more in control of your business numbers, without the overwhelm.​

Inside you'll get...

  • Small, easy-to-action finance tips so you can run your business smarter, not harder.
  • Non-preachy wellbeing tips to help you feel well while running your business.
  • Personal insights into how I run a thriving business (without sacrificing my happy home life).


A note from Dani.

Hi, I’m Dani and I'm a Portfolio / Fractional Finance Director.

I spend my days helping Founders/MDs/CEOs like you run their businesses profitably, without letting the good things in life pass them by.

In other words, I’m immersed in all things finance and business strategy.

Since I started in 2020, I’ve learned a lot about business and finance, and know a thing or two about how to help businesses be the most sustainable and profitable they can be.

And now, I want to share all that expertise with you, in The Sum Up.

If you’re ready to achieve your big business goals, The Sum Up will help you feel more in control of your business finances (without missing out on family, friends, and you-time) — all so you can reclaim the joy of running your business.

Are you ready to reach your big business goals?

Sign up below and I’ll send you The Sum Up every Friday so you can get in control of your finances with small, easy-to-action finance tips, without the stress.